Instant Messaging App imo Raises Awareness Among Millions in the Wake of COVID-19 Pandemic

imo, a free video calling and instant messaging app, has taken slew of initiatives to raise awareness and…

imo, a free video calling and instant messaging app, has taken slew of initiatives to raise awareness and put a check on misinformation about COVID-19 pandemic. The efforts by imo were carried out at a global level. With a comprehensive dashboard furnishing verified information, the app has kept more than 20 million people apprised across countries such as India, Saudi Arabia and Bangladesh.

Scores of users & government bodies take to imo app to dispel misinformation, provide assistance amid COVID-19

As part of its CSR initiative at the onset of COVID-19 outbreak, imo began to take steps aimed at easing the situation for its users. It collated real-time data from impacted countries and disseminated the same through a dashboard. Apart from it, the app also catered information such as prevention and control, government announcements, verified reports etc through different meta-authorized content topics. It further ensured to dispel misinformation and unverified information circulated across social media boards. The average daily exposure of the pandemic-related content was recorded to be more than 10 million.

It was due to this comprehensive approach and the app’s massive global outreach that even some government authorities took cognizance of the steps taken. The Information Communication Technology (ICT) division of the Bangladesh government launched a healthcare call centre on the app on April 29 to provide medical assistance to its nationals stranded in Saudi Arabia. Five imo numbers were included in the programme through which Bangladeshi expatriate could schedule consultations with specific doctors.

Talking about factors behind the app’s global popularity, imo spokesperson said, “A major reason for our wide acceptance is the ability to provide stable calls even in unstable or weak network areas. Compared to other IM applications in the market, users can save more than 20% mobile data while using imo for video calls and messaging. We are happy that our tech-powered innovations have helped people.”

Apart from aforementioned initiatives, the app has also made some key changes in its functioning to ease out things for personal as well as professional usage. Based on the requirements of the COVID-19 scenario, the app upgraded its multi-person audio and video call mechanism. As many as 20 people can get connected at once on an audio call and 9 people on a video call through imo. While this is particularly helpful in organizing office meetings in a work-from-home situation, it is also of use for those who wish to connect with their loved ones in these trying times.

About imo

imo is a global instant communication platform providing audio and video communication service, instant messaging and public service functions. The app enables users to stay in touch with family & friends, and share their life moments anytime from anywhere. Users can also receive global news, information, and enjoy other commercial services through the app. As a worldwide leading social platform, imo has established meaningful connections for over 200 million users with their families and friends.

Total
0
Shares
Related Posts

Fiona Diamonds Campaign #RealHeroes – #RealDiamonds of India Creates a Storm on Social Media

Fiona Diamonds campaign "Real Heroes - Real diamonds of India" appreciates and expresses gratitude as a society to the true heroes of the coronavirus battle. The COVID-19 pandemic has changed the course of our lifestyles drastically over the last few weeks by affecting people across the globe. This has not just cooped us all up in our houses but also made us ponder upon several things. One being the fact that, during a crisis as such, one can truly identify the real diamonds amongst us, the true heroes; the frontline workers.

Fiona Diamonds - Ring

NGOs, BMC Department, Healthcare professionals, public servants, essential service workers are at the front end of this battle fighting it out with the pandemic up close, placing their lives at risk from time to time to ensure that the rest of us remain safe and sound at home. The campaign puts forth the idea that out of respect for these warriors, the absolute least we can do is stay at home and observe the quarantine guidelines. Fiona Diamonds appreciates few Corona Warriors by sending them souvenirs as a token of love.

Fiona Diamonds - Earrings

Mr. Suresh Agrawal of NGO Vishwas said, "Trying times like these are the true tests of humanity. This pandemic has been difficult for everyone and for some the blow has hit the hardest. While we take all precautions to keep the virus at bay, while the government, doctors, scientists work on a bigger level to get rid of this problem, it is our responsibility to stay at home and flatten the curve, to look out for people that may need our help, the people that aren't as privileged as us."

Parag Agrawal, Co-founder and CEO of Fiona Diamonds said, "It's a long and tough battle against the pandemic and those brave hearts are putting forth all their energy into keeping the rest of us and the world at large safe. We can do our bit by helping people in need and most importantly while maintaining social distance and staying at home and most importantly, saying thank you to all those warriors there."

"85 BEST employees and workers have been affected due to the coronavirus and up until now just about 25 have recovered and gone home. However, our recovery rate is gradually increasing. A lot of patients are asymptomatic but we still need to be cautious and that's why about 600 people in total have been asked to maintain quarantine. We are positive that we will soon get over this situation," said Dr. Anil Singal, CMO, BEST.

Ashok Raghunath Gaikwad of MCGM said, "We are all fighting against the virus, especially the people on the frontline that are dealing with it up close. We are ensuring disinfection and sanitization in all areas, especially the slums which are hotspots due to failure of maintaining social distance. I would request anyone who is hearing this to take precautions and maintain the prescribed social distance at all times for the safety of yourself and us all."